Today is a special day, today we celebrate the Earth. We celebrate our connection, as human beings, to nature, plants, and the land where we all live in. Raising awareness and support for environmental protection is crucial to our well-being and is integral to what we are. 

Earth Day is just a simple reminder that we have to take care of our planet! Preserving our land can be done through so many ways like recycling, cleaning up litter, planting more trees, reducing pollution, etc. There are endless ways to take care of the planet we call home and being an advocate for the importance of this is one of them.

Here, at South Parade, we love everything involving nature, flowers, destinations, and just specific things that reminds us of a certain time or place – in this case it’s Earth. Here are some of our tee’s that represent some of the components that make up our beautiful planet:

Not only do we represent some of Earth’s beautiful creations through our graphics in our tee’s, but we use some of the best cotton in the world to produce them. How does this relate, you may ask? Sourced in Peru, Pima Cotton is hand harvested to preserve the integrity of the cotton’s fibers, which makes the process more environmentally friendly. Also, the fact about the durability of this cotton – since it has a longer lifespan than regular cotton, the garments last much longer compared to “fast fashion,” which has an enormous environmental footprint for both its production and disposal.

So, at the end of the day, we don’t just want to create fashion, we want to create conscious fashion by supporting the environment when we have the opportunity to do so. We have to give back to our mother nature and be thankful for everything she provides us on a daily basis in any way that we can! We are aware of how fragile our planet is and how important is to protect it, so you should too. Choose Pima cotton and check out our beautiful collection of tee’s here!